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in January 8, 2025 at 07:21 AM EST

Girl Scout Cookies Say Goodbye to S'mores and Toast-Yay!

Girl Scout cookie fans are facing disappointment as two flavors, S'mores and Toast-Yay!, have been discontinued for the 2025 cookie season. This leaves only the classic cookie lineup available for purchase. These changes were confirmed by various major news outlets like CNN, CBS News, and Today, prompting mixed reactions from loyal customers. The decision to retire these two cookies has sparked social media discussion and nostalgic reflection.

The Girl Scouts are retiring two cookie flavors after this season

Girl Scout Cookies Say Goodbye to S'mores and Toast-Yay!
CNN

It’s officially the beginning of Girl Scout cookie season, but it’s the end for two flavors.

The Girl Scouts of the USA (GSUSA) announced that the “S’mores” and “Toast-Yay!” cookies will be discontinued after this year, joining the “Raspberry Rally” flavor in retirement.

GSUSA is likely hoping that the heads up won’t spark the online frenzy that happened two years ago, when the limited-edition raspberry cookie was more popular than anticipated and boxes were resold on eBay for as much as $30 each.

The S’mores were introduced in 2017 and the French toast-inspired Toast-Yay rolled out in 2021. GSUSA didn’t reveal the reason for the retirements, but it often refreshes the lineup.

Sadly, not even Girl Scout cookies are immune from inflation: The price of a box could cost $7 — an increase of $1 from the last two years. The organization last hiked prices to $6 in 2023, citing “rising production and material costs.” Prior to that, the cookies increased in price from $4 to $5 a box in 2015.

Prices are set by the councils and are based on several factors. “In some instances, councils are faced with the tough decision to raise prices, though prices have remained steady in many areas for a number of years,” a GSUSA spokesperson told CNN.

Nationally, the prices range from $4 to $7. However, some specialty products, like its gluten-free cookie varieties, might be priced higher “reflecting the cost of production,” the spokesperson said.

The cookies, which also include the popular Thin Mints, Samoas and Tagalongs, among others, will be sold at booths beginning this week and online at the GSUSAwebsite starting on February 21 through April.

Selling cookies brings in much-needed revenue for the financially distressed 112-year-old organization. GSUSA recently voted to hike membership prices by 160% over the next two years.

Last September, the National Council voted to hike dues to $45 for the 2026 membership year and again to $65 in 2027. However, that’s a smaller increase than the $85 per scout originally proposed.

Membership dues are the Girl Scouts’ largest source of revenue, generating $38 million in 2023 from nearly 2 million total members. Despite supplementing dues with philanthropy and licensing deals, the organization is losing money, projecting operating losses of $5.6 million in 2024.

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These 2 Girl Scout cookie flavors are being retired this year

Girl Scout Cookies Say Goodbye to S'mores and Toast-Yay!
CBS News

Girl Scout cookie season has begun, but it isn't all good news for cookie customers. Two flavors of the beloved snacks are being retired later this year.

Fans of the Girl Scout S'mores and Toast-Yay! cookies only have this season to buy them, the Girl Scouts said on Tuesday. Girl Scouts said it regularly assesses the cookie lineup to make room for new flavor innovations. 

"Discontinuing Toast-Yay! and Girl Scout S'mores may lead to something new and delicious," a Girl Scouts spokesperson said.

The decision to discontinue Girl Scout S'mores and Toast-Yay! cookies comes after the Girl Scouts stopped selling the popular, but short-lived Raspberry Rally cookie in 2023. 

This year, cookie fans can purchase Thin Mints, Samoas/Caramel deLites, Peanut Butter Patties/Tagalongs, Adventurefuls, Caramel Chocolate Chip, Peanut Butter Sandwich/Do-si-dos, Lemonades, Lemon-Ups, Toffee-tastic and Trefoils. 

Depending on where cookies are purchased, they may have different names. Girl Scouts works with two bakers, ABC Bakers and Little Brownie Bakers, "whose recipes and ingredients may differ slightly," according to the organization. 

"Whether the package says Peanut Butter Patties or Tagalongs, or Samoas or Caramel deLites, the cookies are similarly delicious," the Girl Scouts website states. 

Buyers can reach out to a local Girl Scout council to find out which cookies are available in their area. Availability of the soon-to-be-retired S'mores and Toast-Yay! cookies will also vary depending on customer location. 

Girl Scout cookie season runs from January through April, with timing varying some based on location. People interested in buying can reach out to registered Girl Scouts to learn how they're selling cookies. 

Hungry would-be customers can also check with their local council or use the Girl Scout Cookie Finder to find a booth and purchase cookies.

Starting Feb. 21, cookie fans can order cookies online via the Girl Scout Cookie Finder. 

The Girl Scout cookie program allows scouts to "hone their entrepreneurial skills as they find new and inventive ways to sell cookies, unboxing brighter futures for themselves," according to the Girl Scouts website. They learn about goal setting, money management, decision-making, people skills and business ethics. 

"Girl Scout Cookie season is about so much more than selling the iconic cookies people know and love," Girl Scouts of the USA Chief Revenue Officer Wendy Lou said in a news release. "The funds girls earn throughout the season directly power girls' journeys in leadership, entrepreneurship and community building. The sweet success of each sale is a testament to how much girls can change the world when they put their minds to it."

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The Girl Scouts are discontinuing two beloved cookie flavors in 2025

Girl Scout Cookies Say Goodbye to S'mores and Toast-Yay!
TODAY

Girl Scouts cookie fans only have another year to stock up on two popular flavors before they’re discontinued.

That’s right, cookie lovers: Girls Scouts of the USA (GSUSA) just revealed that the S’mores and Toast-Yay! flavors will be disappearing into the vault of retired Girl Scout Cookies next year.

S’mores cookies were introduced in 2017, while Toast-Yay! cookies made their debut in 2021.

Per a spokesperson for the organization, this marks the first time GSUSA has announced that a flavor is being discontinued ahead of time to give customers the chance to stock up on their favorite cookie. It remains to be seen whether a black market-like resale market will emerge like it did when Raspberry Rally was discontinued in 2023.

Luckily, cookie lovers can find S’mores and Toast-Yay! cookies throughout 2025 while supplies last, with availability varying by location. Both flavors are available to purchase in person at cookie booths or online via local Girl Scouts across the country.

The news comes as GSUSA officially kicks off its 2025 Girl Scout Cookie season on Jan. 7.

Curious to know what other flavors are available this year and how to purchase them? We’re breaking down everything you need to know.

In addition to S’mores and Toast-Yay! (for their final run), many other Girl Scout Cookie flavors are also up for grabs in 2025, including the following varieties:

There are multiple ways to get your cookie fix, including the following:

The 2025 Girl Scout Cookie season will run from January through April, with timing potentially varying by location.

During cookie season, Girl Scouts earn life skills and badges while selling the organization’s popular treats, with all proceeds going to local councils and troops.

“Girl Scout Cookie season is about so much more than selling the iconic cookies people know and love,” GSUSA chief revenue officer Wendy Lou said in a statement. “The funds girls earn throughout the season directly power girls’ journeys in leadership, entrepreneurship and community building. The sweet success of each sale is a testament to how much girls can change the world when they put their minds to it.”

TODAY logo
TODAY End

The Girl Scouts are retiring two cookie flavors after this season

Girl Scout Cookies Say Goodbye to S'mores and Toast-Yay!
CNN

It’s officially the beginning of Girl Scout cookie season, but it’s the end for two flavors.

The Girl Scouts of the USA (GSUSA) announced that the “S’mores” and “Toast-Yay!” cookies will be discontinued after this year, joining the “Raspberry Rally” flavor in retirement.

GSUSA is likely hoping that the heads up won’t spark the online frenzy that happened two years ago, when the limited-edition raspberry cookie was more popular than anticipated and boxes were resold on eBay for as much as $30 each.

The S’mores were introduced in 2017 and the French toast-inspired Toast-Yay rolled out in 2021. GSUSA didn’t reveal the reason for the retirements, but it often refreshes the lineup.

Sadly, not even Girl Scout cookies are immune from inflation: The price of a box could cost $7 — an increase of $1 from the last two years. The organization last hiked prices to $6 in 2023, citing “rising production and material costs.” Prior to that, the cookies increased in price from $4 to $5 a box in 2015.

Prices are set by the councils and are based on several factors. “In some instances, councils are faced with the tough decision to raise prices, though prices have remained steady in many areas for a number of years,” a GSUSA spokesperson told CNN.

Nationally, the prices range from $4 to $7. However, some specialty products, like its gluten-free cookie varieties, might be priced higher “reflecting the cost of production,” the spokesperson said.

The cookies, which also include the popular Thin Mints, Samoas and Tagalongs, among others, will be sold at booths beginning this week and online at the GSUSAwebsite starting on February 21 through April.

Selling cookies brings in much-needed revenue for the financially distressed 112-year-old organization. GSUSA recently voted to hike membership prices by 160% over the next two years.

Last September, the National Council voted to hike dues to $45 for the 2026 membership year and again to $65 in 2027. However, that’s a smaller increase than the $85 per scout originally proposed.

Membership dues are the Girl Scouts’ largest source of revenue, generating $38 million in 2023 from nearly 2 million total members. Despite supplementing dues with philanthropy and licensing deals, the organization is losing money, projecting operating losses of $5.6 million in 2024.

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